Walls - they define most sign companies. Office to Production; Sales to Project Management; Executive Staff to Company; Project Management to Production; Production to Install; etc., etc. -- there are walls between these and they need torn down. Luckily, the only wall that Marcus had to deal with were the brothers. I agree with Marcus that you need to have defined roles for the leaders and more importantly, they must be able to execute (and be held accountable - this is normally forgotten about). I thought he did a "Precise" job of doing this which was over and above just giving money.
The part of the puzzle that was not addressed was sales - how do they expect to double their sales this year? Instant business for Precise Graphix - all of Marcus's retail locations. What a "Win Win" for both of them. What other industry/business could benefit by selling a percentage to Marcus that would overnight increase their business by servicing his other businesses? He is a smart man!!!
Sales drives the business. Sales work closely with Design and Project Management. Design and Project Management must work closely with Operations (Production) and Installation. And so on...so many moving parts to an "Art" referred to as "Signage".