moneywhat do you expectWe are always telling our customers that signs bring business. Apperance brings customers, Right?
Why do so many sign companies drive and show up to the job with rolling junk. I have been in the sign business for 25 years on my own. My 1st truck was a new van. I put chrome wheels and some lettering on it, very clean and professional. I got work from just from that.
Today I operate 12 cranes and buckets. I buy new and then add lots of chrome, diamond plate and every work accessories to make life easier. All the trucks are identical in colors, lettering and apperances. They are washed every week, waxed, and any bodywork is done asap. We make a statement everytime we go on the street.
I get alot of work from my trucks. One job was a $275,000 change over because a salesman saw my trucks.
We want to be known as professionals and be treated as professionals. Some of us sign guys have alot invested and do very well.
Everytime some sign person shows up in junk, looking unprofessional it hurts our industry. If you want the better work and bigger dollars, invest in your apperance. Watch the real work come in, and your customers will not think twice of your work or price.