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Showing results for tags 'Sign Builder Illustrated'.
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Never got a chance to Read this months issue of Signs & Digital Graphics, and in some ways due to case history when it comes to the electric sign trade, why bother? So we won't even mention them beyond this sentence Leading the way again is Signs of The Times. Why? Well, because their articles are getting better, their impartial and it’s a different magazines these days. SIGNS OF THE TIMES #1 http://www.nxtbook.c...MG/sott_201208/ Check out Nisa Khan’s, “Hype versus Reality” article on page 32, that’s what we’ve been discussing on here for years now and Nisa is just stating it in a more “elegant” fashion, rather than our more, cold, brutal honest way things fly around here. “Build To Last”, hit home for me because I’m real familiar with Stanford Signs & Awning out of Chula Vista. Jamie Del Rio their master fabricator is one of the most craftiest sign fabricators there is in the sign industry, known locally by all and you’ll catch a small phrase in the story that reads, “manual fabrication equipment”. Stanford Signs does not have a Channel Letter Machine, their true “artisans” and journeymen lead by Jamie. I’ve known Jamie and family for almost as long as I’ve been in this industry and I started in 93’. I look at some things they’ve built and I often wonder to myself “how the hell did they do that”. This Shelter Island sign displayed in SOT is beautiful to say the least, but it’s no where near the accomplishments that they have already put up in the past. This company is VERY lucky to have the fabricators that they have, any company would. Believe THAT! If you read this magazine these days, and you weren’t familiar with the insights of the industry, what you would take from this read is that there is a LOT to the sign industry. It’s journalistic right now with little bias in it. Is this the same magazine we use to always talk to badly about? When it comes to the TEK screw issue, panels where the average Joe can take part in and feel important are great and all, but a lot of this goes beyond the realm where a panel can reach. UL has gone beyond the standards and that should be known, no panel can fix what they've turned into a profit farm, they don't want that touched, they want it all exclusive. I'm not so sure we can even label them "non-profit" any longer. There is a fight now, because there is another competitor called MET Labs. It's a small burning ember that's starting to grow. http://www.thesignsy...he-hands-of-ul/ SIGN BUILDER ILLUSTRATED #2 http://issuu.com/sig...ugust_2012_full I’m partially in this magazine under “Illuminating History” page 33. I’m VERY glad to see that they used me more than I thought they would, I’m the only one that properly balances the facts out about light sources and that’s not saying much BECAUSE, they need to seek out others as well for future articles. More impartial individuals need to be sought out for such articles. You’re not going to hear the honest truth about light sources from a LED manufacturer like GE, nor are you going to hear it from the Magic Mouth out of Jacksonville who’s probably never even seen or touched a Neon lamp. So it doesn’t surprise me that they’ve only been using nothing but LEDs for all their signs. He likes for nothing more than his clients to believe in his card reading tricks. We must note that we're all STILL waiting on the Magic Mouth to come back to us and tell us about your amazing “Savings” and detail your amazing “proprietary” works that only Harbinger Signs can do in saving 85%, or was it 95%? Can’t remember. http://www.thesignsy...ber-2010-issue/ Just ignore us and keep hitting “marketing statements” that can NEVER be explained. Sign Builder Illustrated needs to "zip" the "Mouth" and never quote him again, their doing this industry of our which they serves, a dis-service. SBI was asking some short answers, but some very IMPORTANT questions that need true answers, so before I submitted my response to a few questions for this write up I sent my answers to a few manufacturers to fact check, and to check for accuracy. Now what you must understand IS, there is no short simple answers to these questions SBI was answering, it's important to get them right and correct as possible. So BIG credit to Sign Builder Illustrated for asking some real questions and I was glad to give it to them, it's typical information that's circulated and verified here on a daily basis, but not really circulated much in the marketing world of the Sign Industry and sometimes this information is a BIG awakening slap in the face, or kick in the nuts to those who believe, start, or enable marketing campaigns and statements for manufacturers. I think having a lil bit of The Sign Syndicate.com in this months SBI issue is what saved it from being another marketing piece and glad to see I was there to counter the Magic Mouth. Anytime or anything bad for the Mouth, is GOOD for the industry. We need more like this from SBI, they need to be bold and seek out other individuals that go against the status quo. Why not? SOT is already doing it, I want to see my favorite Trade Magazine follow suit. For those of you that have upgraded your free membership you can read my full write up in the Board Patron's forum http://www.thesignsy...e-full-article/ I hope SBI will use this in a future article down the road and make it available to the public. This is the kind of article that can keep SBI very competitive with SOT.
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- Signs & Digital Graphics
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I haven't seen all issues yet, but did browse through SOT. Wade's loosing his "Community Organizer" title name with me. And rightly so, his magazine is now well deserved of it. If you get a chance hit up the last page, similar as to what we reported here http://www.thesignsy...-ul-green-leaf/ It IS all about education when it comes to regulators, all you have to do is have a conversation with NEWOA's Environmental Wacko, errrrrrr, Director Ms.Knabel If I can spare anyone a conversation I should be deserved a peace award! In a side note, now that SOT has reported Neon as a "Green" Product there's no going back. This is a plus for the Electric Sign Industry, because it now carves a path for future articles that once mis-characterized Neon. Other trade mags to follow when they come out
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- Signs of the times
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What a turn of and change of the tide. I'm both optimistic, and well....disappointed. Signs Of The Times For the second month in a row Signs of The Times has out glowed and out shined in Sign Terms all of the other magazines that try to serve this industry of ours. I'm optimistic about SOT, they dug in a little more when it came to solar lighting, they still need to dig in more about longevity. But that aside, again another month of well balanced articles. Ima gonna have to buy the Community Organizer a beer next ISA -The ISA REPORT The ISA report well, they're still trying to push the agenda of their marketers on the Green movement (Acorn Graphics), trying to rejuvenate yesterdays news today, just gets old by the time it comes out in the print magazine after all the hardcore marketing they've already done all over Sign Web, LinkedIn, Facebook and all the other social media outlets. There are still those minority within ISA who holds a grip with an iron fist over all the others and who are trying to push this movement on the sign user who, Aren't even asking for it, or even appreciating what companies like Acorn Graphics spend so much time and energy doing, these end users aren't even making a request for Green products. All they care about is, "is it cheap?" Well, Green is not cheap, it's just something where you pay more as a consumer and get less in return. The Magic Mouth out of Jacksonville is still trying to save the planet with his "Save 80%" re-pastes in SignWeb and his site but yet can't seem to prove it to any of his fellow colleagues, us. I even noticed the deleted post on SignWeb I made about the Mouth. I made it back when Sign Web originally uploaded the article on their site from SOT. No big deal about the deletion if that's what they like to do, it was just a link asking Steve to "splain" his fuzzy math to us, something he said he was going to do. He's just to busy in Japan and peddling around on Vespa Scooters, something I take offense too. There are scooters, and their are the cool scooters, a Vespa. The ISA report a side which is no fault to SOT, except that they should need to dig a little and uncover. I'm not real big on this "Hands Across America" membership drive ISA has going, or as they put it the "Barstool" effect. When you join your local Sign Association you join ISA, and Visa Versa. Also linked into this money grab is The Signage Foundation, who gets insta support now with all that money. Uhhhhhh. They say all this is to better combat the agencies like the EPA, ans OSHA because they have a wobbly base when their not united (all for our benefit). Well, ISA always has had a wobbly base. The fact of the matter is, they have never combated any government or bureaucratic agenda. Oh wait, I take that back! Unless it's a LED EMC policy, or a planning dept battle over local municipal sign ordinances. But I thought they were already solidified, I mean the Broccoli Eater is now HNIC of CSA, also the HNIC of propaganda for ISA, err Marketing. Also chairs a few other sign associations. When you have so many other sign association board members spread across and holding positions in different associations concurrently like that isn't it already one big orgy? In fact, they roll with regulation, I think in some ways they look forward to new regulation as said in a few of their past ISA Reports, just so they can turn it into a paid /membership/program/webinar for the rest of the industry. That's all we get. In my eyes this is nothing more than spreading the wealth, cutting out the competition or eliminating competing sign associations. A way of wacking, taking out the other Mob Bosses into one, or circumcising them enough that there will only be one head and one way. But it's so much happier when they portray this happy image This report doesn't take anything away what SOT did this month. So, their Numero Uno for May! Sign Builder Illustrator Sign Builder illustrator.....Good Lord I thought Jeff Wooten was on a good roll in the latter months of late 2010 even when I wrote a few non-biased articles and contributions. Now his magazine is starting to look like SOT of 2010 & 11'. They have fallen from grace. If you want to read some serous brochure articles filled with nothing but propaganda and Magic Mouth'isk obligation pieces, sadly Sign Builder Illustrator is in the beginning stages of last years and latter years of SOT articles. I don't know why Jeff is printing this junk with no real numbers to prove, and not fact checking anything. We've already done one here of the Sylvania /Seimans Sign save 90% & it's getting progressively worse. He's even jumping on the Green band wagon with each issue that comes out and to nowhere. When you start to see the one sided articles from the good Dr. of The CAO Group who was real big in Signs & Digital Graphics you already know what you're in store for before you even bother to read. Again, sad to see something I thought was the one magazine that had the potential to publish what others weren't, or were afraid too. I hope things get changed around fast, any way I can help to toss a life persevere in, I'll do it....gladly! Signs & Digital Graphics Still a lost cause, I don't even know if I should even mention them because I don't even know if anyone still reads them. This magazine only has a vote or two in our trade magazine poll, is it any wonder why? It's like watching a episode of "Back to the future". Ken Mergentime plays "Doc" and warps us back in time to 2005 in a Prius where any LED is the best thing since sliced bread, anything Fluorescent or Neon is bad and inefficient. In fact over there, their still stock on Mercury with no knowledge that it takes more just to manufacture and LED. The only positive there is, is at least Ken likes my coined phrase "Eco-Tyranny"
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- Sign & Digital Graphics
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New Sign Syndicate video update for Late September, early October. We'll do one more late October.
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- Video Update
- MET Laboratories
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