I use the Advance 12 watt and 60 watt units. I pay 39.00 for the 60 watt. But, I do buy a lot of them. I use US LED and typically buy them by the case. But, they can be purchased by the foot.
I have to agree on the neon benders. Most that I have dealt with over the years are not your average employee or vendor. I am sure there are many professional neon benders. It's just been my mis-fortune to not be able to find them.