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Would anyone on here be interested in writing a post for Property Manager Insider?

 

I am looking for a 500+ word article on reasons why property manager should invest in new pylon signs.

 

All of our posts are required to be editorial in nature but can include 1 link to your website plus a bio at the bottom of the post with your name/phone/email.

 

The post will be featured on our social media and email newsletter that will reach an audience of 10,000+ property management industry contacts.

 

Shoot an email to michelle.axisgroup@yahoo.com, send a PM, or check out the blog and our Facebook Group

 

 

 

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Hi Michelle and welcome

 

The reasons for investing in a pylon sign are too easy, and it's all about visibility for your tenants and investing in your tenants so their noticed.  Especially for centers that are not so easily seen from the public right of way.  That can be for a ground or pole sign. 

 

I think a even better article that could help in educating property managers is having some knowledge in...is whether or not they should be investing and paying a large upfront cost in "retrofitting" their existing signage when marketed too by a lot of these so called "independent firms or consultants....who aren't actually interdependent at all, their actually salesmen or reps of light source manufactures.

 

They will walk into your office as if they are the "wizards of smart" and can come in with a impressive power point presentation.  They may even have a lot of articles from our sad trade magazines, whom aren't actually trade magazines at all, their actually just brochure magazines who are more set on selling one page ads than actually representing the truth for the electric sign industry.

 

Property managers and developers are fed a lot of marketing claims such as "savings"...."efficient"....."Return on investment".  

 

I'm talking about Retrofitting from conventional light sources such as Fluorescent or Neon Lamps to LED

 

There is a lot of mis-information by these reps and sign companies who are looking to make profit on parts and labor of LEDs for something that makes no sense in most cases.  There is very little difference in power consumption between the three when it comes to equal light output, and very little difference in cost of operation.  IN fact in most cases, the ROI on retrofitting is and can be 20 to 40 years, and in that time consumers will be re-retrofitting many times over and that savings never comes.

 

So consumers who have no background or experience in light sources, or their cost of operation are being mislead into thinking Fluorescent and Neon Lamps are inefficient, dangerous and have poor light output, when actually the opposite is true.

 

But, you won't find any of this out from a light source rep who was a lift-gate salesman one day and a LED rep the next who has never even held, tested or evaluated a  Neon or Fluorescent lamp.  

 

Border Security 0713 Cab.jpg

 

We have done a lot of testing here on the Sign Syndicate in lumen maintenance, cost of operation, and I probably would only trust about 10% of LED products out there on life, and that doesn't even scratch the surface of apples to apples light output.  When you hear or are being told statements such as "80% in savings and efficiency".....nothing is further from the truth because a rep is comparing a penlight to a mag-light and telling you the penlight is saving 80% in efficiency.

 

penlight maglight.jpg

 

The truth is.....you can only claim one product is more efficient than the other when both have equal light output  BUT..... one is doing it at a lower cost of operation.  ONLY then can you claim one is actually more "energy efficient"

 

Sadly, there are a lot of sign producers who are lazy and or have very little knowledge of fabrication in integrating Fluorescent & Neon Lamps for illuminating signs OR, they prefer to have a lower cost/wage in employees that don't have the skill set in a wide variety of applications so they only produce with a "LED everything" attitude.  Which is great for them in a business sense....

 

GWH Shot 2.1.jpg

 

....but terrible for the consumer who can be left with a end-product that has cheap imported Chinese LEDs or product that has the environment that is too harsh for LEDs

 

There is something that consumers are NOT aware of.  Every light source has their strengths and weaknesses, and not one light source is a fit for all applications 

 

You have enemies? Good. That means you've stood up for something, sometime in your life. - Winston Churchill

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