Drastic Reduction of product offering...anyone know anything

[manuellynch]

Permlight is now called PERMLIGHT - not sure what that means...but check out their new website - they are no longer offering all the LED luminaires they use to offer to the lighting world and it appears that they are now offering a greatly reduced product offering to the sign community.

Someone made be laugh and wanted to know if BRILLA was there was of saying they will be rough on customers...funny.

Heard also from several vendors and competitors that they seem to be focusing on markets outside the USA only (India, France, etc). We kick their butt in India so I wonder if anyone has any news on them.

Seems odd that they do about $12-$14 million in sales and that they have two CEOs.

Maybe my buddy at Lumificient/Nexxus can shed some light on this.

Marko - have you heard anything?

[YYZ]

No. I went to the website yesterday and was thinking of asking you the same thing myself.

This 'Brilla' thing sounds like they want to just sell light engines and drivers to other lighting companies (which everyone seems to want to do), and it seems they did remove 3 or 4 channel letter models... power supplies, festoon replacements... It does make sense to prune the dead weight sometimes, so perhaps after those products bombed during the DOE testing, they decided to stick to things that were easier to make - who knows.

I try to go to everyone's site at least once a week to check what's up - which is ironic considering my site is almost empty - but it amazes me how many companies with considerably more resources at their disposal also neglect their web presence. Our LED Strokes website is almost ready, YYZ will be upgraded September if all goes to plan.

[manuellynch]

I totally agree with you - people forget their web presence. Doesnt make much sense in today's biz world. We update our site constantly.

On the "other" company - we know quite a bit about their light engines....as I think you now know. This business has slowed down a lot.

Interesting you noted the festoon product dropped off - I think this is the one product they still sell. Their head of sales is very focused on kitchen and bath designers who love this stuff. But then again due to economic conditions in the USA I think this biz is suffering. I also hear that Kichler will be introducing something like this at Home Depot and Lowes and the world will be a bit different.

Your LEDStroke product looks good and I commend you on the design and implementation. You will do well with this product along with your cove product.

For those that have not seen - YYZ cove product is simple - very consistent - very high brightness - and works to replace neon in cove lighting.

Marko - can you comment on Canadian sign companies - you know this arena...

And one other comment to those reading - YYZ and Axiom are competitors but this board accentuates how two (2) companies can work together and accentuate each others strengths. The biz world is changing - my suggestion is to embrace competition instead of ignoring and not communicating with them.

Edited July 18, 2008 by Manuel Lynch